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импулсивна куповина

Products or services bought without prior consideration, usually in response to some stimulus at the point of purchase.

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куповина
자동차; 자동차

To purchase a vehicle is to outright buy it with a cash payment (possibly financed) and assume total ownership of it once all payments are made.

интеграција
광고; 마케팅 커뮤니케이션

The process by which the tools of marketing communications are used in combination to reinforce each other.

интерне базе података
광고; 마케팅 커뮤니케이션

Computer-based records compiled from internal records such as sales registrations, warranty cards and other sources for the purpose of direct marketing .

учење
광고; 마케팅 커뮤니케이션

The process of change to an individual’s behaviour resulting from experience.

начин живота
광고; 마케팅 커뮤니케이션

The way in which a person lives, identified by his activities, interests and opinions.

истраживање тржишта
광고; 마케팅 커뮤니케이션

The gathering and assessment of data and other information.

тржишна структура
광고; 마케팅 커뮤니케이션

The ways in which a market for any product or service can bedefined or segmented.

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Marijana Dojčinović
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